You only have to look at the Billboard charts to notice that Americans as a whole have taken to club sounds lately… there’s also a deeper boom going on, one you can trace down from hit producers like David Guetta and Swedish House Mafia to the huge rave-style events they play in this country; and from there to big-tent, pop-minded acts like Deadmau5, Aviici, and Kaskade; and from there to the way Skrillex can pack tour dates in places like Montana; and from there to peers like Bassnectar and 12th Planet. If these aren’t names that mean much to you, well, it’s a bit like that [emo] rock scene again. Those who are in the business of noticing what makes money move around the industry seem to have plenty of eyes on this stuff; notice the Grammy nods for Skrillex. Those who act as gatekeepers for musical artistry have been slightly more standoffish about it.
One reason for this is that the acts we’re talking about are not, generally speaking, interested in offering some refined or studious advancement on the long, rich, soulful history of electronic dance music. Skrillex’s work, in particular, is a lot more of a pile-up, as if someone’s picked all the most obviously, superficially cool and high-impact parts of a dozen different genres, dredged them in stimulants, and started mashing them against one another—the same way Quentin Tarantino can rifle through a dozen film genres and borrow all the best fight scenes. There’s Daft Punk’s insistent pop-dance; the blocky neon blips of electro; the melodic buzz of old video games; the gushy, sentimental melodies of trance; the high-speed skip and glitch of Aphex Twin; the glammy pop feel of L.A. party music—all things that are easy to like. And when you mush them all together into one clanging, high-octane stew, they become extremely easy to like, whether or not the listener has ever known or cared about electronic music before. Not elegant, deep, or moving, but very easy to get a thrill out of…
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